Are you making the most out of your video content?
Video content is so important right now.
It gets fantastic engagement.
It appeals to peoples short attention span.
It’s also a useful tool when it comes to helping potential buyers learn about a product.
It is unsurprising that video is such a good tool for this as the visual element helps improve the know-like-trust factor.
But it is a high effort product meaning sometimes it can take a while to write, film, and edit.
That means you’ll want to get the most out of it you can.
Here are a few things you can do
- I recommend taking shorter clips from the long videos to use as advertisements for the video, getting people interested.
- You can put an email opt-in before the video to collect email addresses.
- You can take audio clips out and put them on reels and graphics.
- And you can transcribe sections of the video for captions and written content like blogs.
Luckily there are lots of services that can help you with creating your video content here are a few I recommend
- Loom
- Tiktok
- Moviemaker
- Canva
So… are you making the most out of your video content?
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